In this video you’re going to discover the number one online marketing mistake that most businesses make and how you can fix it.
Before I get into that, if you’re interested in learning some advanced strategies that insiders are using right now to get 248% ROI on their ads, I’ve got a special video for you, just click this link: nativeadvertisingsecrets.com.
The biggest mistake that I see many businesses make is failing to optimize their marketing funnel by channel of traffic.
What most people will do is they’ll want to scale their business because they get one traffic source working, let’s say for example, they get Google Adwords working to their website. Then what they want to do is starting Adíing in Facebook and LinkedIn and Bing ads, and when they start adding these things in, they’re conversion numbers drop like a rock.
The reason for that is every traffic source is completely unique and so you have to, when you are expanding and scaling out to other traffic sources, optimize your entire funnel by that traffic source.
For example, I have one client who is a dentist in Australia, and he was optimized for Google and so when we started running tests on his site, 10% of the Google traffic would end up becoming leads for him. We started running Facebook and we ran the test on the Facebook traffic into the same funnel and that was only converting at about 4%.
Now the cost per lead was still good but there was a lot of room for improvement there. We did some quick optimization based on how the traffic was moving through the site from Facebook and we were able to bump up the conversion on the Facebook traffic all the way to 15% while maintaining the 10% on the Google traffic, because we kept the Google traffic separated and his website optimized for that channel.
You need to look at each channel of traffic as an individual source of traffic and look at adjusting your funnel and driving that traffic through the funnel specific to the channel if you want to be able to scale and have success all the way through.
One thing that you need to understand is that online advertising is becoming increasingly difficult to pull off successfully using the traditional methods because people are simply becoming blind to them. The most effective way to combat this is using native advertisements which is just a fancy term for ads that look similar to the content around them.
It sounds counter-intuitive, but the best way to get noticed is to actually blend in. Think of soap operas and infomercials. They are the original native ads and have been running successfully for decades, selling billions of dollars of products.
Now if you want to start leveraging native ads, there’s two choices you can make.
You can go out and spend all the time and money trying to figure them out on your own. Or you can just click this link: nativeadvertisingsecrets.com. That will take you to a page where you can get free, instant access to a special video I put together just for you. It’s called 17 Advanced Native Advertising Secret Insiders Use to Get 248% ROI Right Now.
These are all techniques that have been proven to work through multiple tests across the 22 accounts I manage for clients and myself. You can use them to drive sales of products or to generate leads for selling high ticket products and services over the phone. It will literally save you massive amounts of time and money. Go ahead and click this link: nativeadvertisingsecrets.com right now to get this video while itís fresh on your mind.